Let’s be honest: cold calling is laborious.
Reaching out to strangers who have never shown interest in your product or service requires immense patience. You need to be persistent in your effort and have very thick skin.
But while some say that cold calling is “dead,” statistics show that it’s still very much alive and is a powerful sales tool when appropriately leveraged. If 82% of ...
The importance of a company’s customer service department cannot be underestimated as customers really are the lifeblood of any business, and making and keeping them happy will make or break your business.
But how do you really know how well or poorly your customer service department is doing? How do you know what customers are truly thinking or how they feel about the customer experience?...
Now more than ever, world-class customer service is essential for the survival of any brand. Companies around the world are looking to set themselves apart from the competition and win over customers in what is becoming an increasingly competitive landscape.
The truth is quite simple: Give your customers an outstanding customer experience (CX), and they’ll buy more, be more loyal, and share...
Customer loyalty is an absolutely essential part of every business as it can boost company profits and drive sustainable growth. But how happy are your customers with your products and services? And, perhaps more importantly, how loyal are they?
The best way to measure brand perception and loyalty is with the Net Promoter Score (NPS).
Contents
What is the Net Promoter...
The goal of any new business is to make money, but what if you could fill your bank account and help protect the planet?
Now more than ever, entrepreneurs need to be forward-thinking. Eco-friendly businesses that address environmental issues and provide customers with sustainable solutions are indubitably the way forward.
The United Nations’ 2021 Climate Reports paint a dire picture....
A company’s success hinges on several factors, including corporate culture, employee experience, and the ability to adapt and innovate. But did you know that employee engagement statistics show that it’s actually one of the most important drivers of success?
Employee engagement drives financial success and business leaders and managers who improve this crucial aspect of the working...
Despite the pandemic, the business community has stepped up to many challenges and empowered its employees through these daunting and unprecedented times.
That’s why this year’s Fortune 40 Under 40 list was extended—it’s celebrating 40 influencers who are leading the pack in each of the five categories: finance, healthcare, technology, media and entertainment, and government and...
In the last six years, the cost of acquiring customers has increased by 60%. In today’s crowded marketplace, attracting new prospects and turning them into paying customers has its challenges. But before you can address them, you need to truly understand and calculate your Customer Acquisition Cost (CAC).
CAC is a fundamental metric for companies. It refers to the cost of convincing a...
Total employee separations in the US have increased steadily year over year since 2017. Starting at 59.9% in July 2017 and increasing by approximately 4% every year until 2020, the US employee turnover rate ballooned to 80%. (ADP)
This accelerated greatly in 2020, in part due to COVID and in part due to a talent shortage with increased competition for top talent. However, that changed as the...
